Requirements – Communication Arts

BACHELOR OF ARTS DEGREE
Core Requirements52 Hours
CART 1300Mass Communications and Society
CART 1340Interpersonal Communication
CART 1341Basic Public Speaking
CART 3300 Communications Theory
CART 4305 Communications Research Methods
CART 4399 Senior Seminar
Must take four hours of Practicum or Internship

SUPPORTING REQUIREMENTS

Must complete intermediate proficiency in a foreign language, either by completing twelve hours of the same foreign language or through receiving CLEP test credit.

EMPHASIS REQUIREMENTS

Must complete one of the following emphases: Advertising and Public Relations or Media Studies

Advertising and Public Relations
CART 1305Introduction to Media Writing
CART 2303Introduction to Advertising
CART 2304 Introduction to Public Relations
CART 3310 Campaigns and Problems
Must take one of the following:
CART 3313 Desktop Publishing/Graphic Design
ART 2311Graphic Design II
Must take three hours of electives from CART.
Media Studies
CART 1305Introduction to Media Writing
CART 3311 Organization Communications
CART 3312Media Management
Must take two of the following:
CART 2303Introduction to Advertising
CART 2307Audio Production
CART 3314Desktop Video
Must take three hours of electives from CART.

 

BACHELOR OF SCIENCE DEGREE
Core Requirements52 Hours
CART 1300Mass Communications and Society
CART 1340Interpersonal Communication
CART 1341Basic Public Speaking
CART 3300 Communications Theory
CART 4305 Communications Research Methods
CART 4399 Senior Seminar
Must take four hours of Practicum or Internship

EMPHASIS REQUIREMENTS

Must complete one of the following emphases: Advertising and Public Relations or Media Studies

Advertising and Public Relations
CART 1305Introduction to Media Writing
CART 2303Introduction to Advertising
CART 2304 Introduction to Public Relations
CART 3310 Campaigns and Problems
Must take one of the following:
CART 3313 Desktop Publishing/Graphic Design
ART 2311Graphic Design II
Must take three hours of electives from CART.
Media Studies
CART 1305Introduction to Media Writing
CART 3311 Organization Communications
CART 3312Media Management
Must take two of the following:
CART 2303Introduction to Advertising
CART 2307Audio Production
CART 3314Desktop Video
Must take three hours of electives from CART.