Brad Moore Named Director of Major Gifts

Owensboro, Ky. (Sept. 9, 2015) – Brad Moore, Assistant Athletic Director for External Relations at Roanoke College in Virginia since March of 2012, has been named Director of Major Gifts at Kentucky Wesleyan College, as announced by Tom Keith, Vice President for Advancement.

Moore manages all external relations for Maroon Athletics, including development and marketing efforts.  In late 2012, he launched the Maroon Club, the annual fundraising arm for the Department of Athletics.  In only three years, membership has grown to over 1,100 donors.  Previously, he served as Director of Athletic Communications before being promoted to his current role.  Moore began his Roanoke tenure in 2007 as an event coordinator, overseeing game management efforts for home athletic contests.  Before coming to Roanoke, he held sports information roles at Xavier University, Western Connecticut State University and LaGrange (Ga.) College.


Moore is a 2000 graduate of Owensboro Catholic High School and played basketball at Thomas More College, graduating in 2004 with a Bachelor of Arts in History.  He earned a master’s degree in Sports Administration from Xavier in 2006.


With Kentucky Wesleyan, Moore will serve as the primary development officer for Panther Athletics, with a focus on recruiting new President’s Circle members (those who give $1,000 or more annually) and securing significant investments from alumni and friends with an affinity for supporting the school’s 17 NCAA Division II programs.  He will serve as a member of the Advancement team, which helped the College secure a record $6.2 million in private gift revenue during the 2014-15 year, while working collaboratively with Vice President Keith and Director of Athletics Rob Mallory.


“We are thrilled to add a professional of Brad’s caliber to our team,” said Keith.  “What he’s done single-handedly at Roanoke over the last few years has been remarkable.  While Wesleyan has always enjoyed a rich tradition in athletics, this marks the first time the College will have a dedicated fundraising professional in that area to complement our institutional advancement efforts.  We look forward to continuing to foster a collaborative environment that supports excellence in the classroom, on the playing surface and throughout the community.”


Mallory added, ““With Brad’s experience, skills and character, he will make a significant impact across all areas of our campus. His addition will help continue to push us forward as we strive to achieve excellence in every aspect of the scholar-athlete experience.”


“I could not be more excited about the opportunity to return to my hometown of Owensboro to be a part of the new culture that President Bart Darrell is building at Kentucky Wesleyan College,” said Moore.  “I am eager to get to know the alumni, friends and supporters of the College and to engage them in moving Panther Athletics forward together.”


Moore will begin his tenure at Kentucky Wesleyan on September 28.


-Kentucky Wesleyan College-