Kentucky Wesleyan raises more than $50,000 through Phonathon program

Donations increased by 14 percent

Owensboro, Ky. (Dec. 22, 2015) – Student callers secured more than $50,000 this semester during Kentucky Wesleyan College’s annual Phonathon effort, where constituents of the College are contacted each fall to pledge financial support. On average, donors increased the amount of their last investment by 14 percent.

M. Blake Harrison, director of development and donor relations, praised the dedication of the student callers. The Phonathon staff worked long nights and some weekends over a six-week period.

“I couldn’t be more pleased with our callers’ efforts and results,” Harrison said. “They dedicated themselves to the task and truly connected with our alumni and friends.”

Ft. Thomas freshman Mitchell Jones, a Wesleyan baseball player, was responsible for 75 percent of the money raised. He welcomed 12 new investors into the President’s Circle, which is reserved for those who contribute $1,000 or more in the fiscal year.

“Mitchell just got the job done, period,” Harrison said. “He is sincere in his discussions and uses his own experiences for talking points – he doesn’t need a script.”

Seventy-five Phonathon gifts came from investors who hadn’t made a gift in at least 12 months, including several alumni who hadn’t given for 20-25 years.

Tom Keith, vice president for advancement, said it’s no coincidence alumni and friends are jumping back into the fold.

“Kentucky Wesleyan is on an upward trajectory,” Keith said. “President Bart Darrell’s leadership and passion for the institution is infectious, and it’s no surprise people are coming out of the woodwork to re-engage with us.” 

-Kentucky Wesleyan College-