Requirements – Communication Arts

BACHELOR OF ARTS DEGREE
Core Requirements52 Hours
CART 100Mass Communications and Society
CART 140Interpersonal Communication
CART 141Basic Public Speaking
CART 300 Communications Theory
CART 405 Communications Research Methods
CART 499 Senior Seminar
Must take four hours of Practicum or Internship

SUPPORTING REQUIREMENTS

Must complete intermediate proficiency in a foreign language, either by completing twelve hours of the same foreign language or through receiving CLEP test credit.

EMPHASIS REQUIREMENTS

Must complete one of the following emphases: Advertising and Public Relations or Media Studies

Advertising and Public Relations
CART 105Introduction to Media Writing
CART 203Introduction to Advertising
CART 204 Introduction to Public Relations
CART 310 Campaigns and Problems
Must take one of the following:
CART 313 Desktop Publishing/Graphic Design
ART 211Graphic Design II
Must take three hours of electives from CART.
Media Studies
CART 105Introduction to Media Writing
CART 311 Organization Communications
CART 312Media Management
Must take two of the following:
CART 203Introduction to Advertising
CART 207Audio Production
CART 314Desktop Video
Must take three hours of electives from CART.

 

BACHELOR OF SCIENCE DEGREE
Core Requirements52 Hours
CART 100Mass Communications and Society
CART 140Interpersonal Communication
CART 141Basic Public Speaking
CART 300 Communications Theory
CART 405 Communications Research Methods
CART 499 Senior Seminar
Must take four hours of Practicum or Internship

EMPHASIS REQUIREMENTS

Must complete one of the following emphases: Advertising and Public Relations or Media Studies

Advertising and Public Relations
CART 105Introduction to Media Writing
CART 203Introduction to Advertising
CART 204 Introduction to Public Relations
CART 310 Campaigns and Problems
Must take one of the following:
CART 313 Desktop Publishing/Graphic Design
ART 211Graphic Design II
Must take three hours of electives from CART.
Media Studies
CART 105Introduction to Media Writing
CART 311 Organization Communications
CART 312Media Management
Must take two of the following:
CART 203Introduction to Advertising
CART 207Audio Production
CART 314Desktop Video
Must take three hours of electives from CART.